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The Road to 100% Tire Circularity: ELTs Going Full Circle
This webinar series is brought to you by the USTMA in collaboration with the Tire Recycling Foundation, as part of broader efforts to educate, foster collaboration, enhance access to research and resources, and showcase best practices to accelerate the expansion of the end-use markets for End-of-Life Tires (ELT).
The Case for Expanding ELT Markets
ELTs represent a major opportunity to advance the circular economy through smart, scalable recycling. According to USTMA’s 2023 ELT Management Report, tires remain one of the most recycled and reclaimed products in the country. For over 34 years, USTMA has worked alongside stakeholders to achieve a 94% reduction in end-of-life tire stockpiles in the U.S. However, the recycling system is not without its challenges, and as ELT generation continues to outpace consumption, active state ELT programs with an added focus on creating and maintaining these innovative markets is a beneficial and successful path forward.
Up Coming:
From Tires to Everyday Products: The Growing Market for Molded and Extruded Products
October 30, 2025 | 2 pm ET
Ground rubber consumes about 28% of all U.S. scrap tires, making it one of the largest and fastest-growing end-of-life tire markets. This webinar spotlights molded and extruded products, i.e., mats, flooring tiles, and other surface materials we encounter every day. With 25% recent growth fueled by innovations like odor-reduced and higher-quality recycled rubber, plus strong global market growth projections, these products demonstrate how recycled tires can deliver practical, sustainable solutions at scale.
What You’ll Learn:
- How tire-derived molded and extruded products are created
- Market growth drivers and emerging application possibilities
- Recycled rubber innovations expanding product performance
Real examples of successful industry-government collaborations moving tires out of stockpiles and into ground rubber
Join host John Sheerin and leaders from the molded products industry to explore how these innovative tire-derived materials are shaping durable, sustainable and cost-effective solutions through strategic partnerships.
The conversation continues online with hashtags:
#GroundRubber #TireRecycling #EndofLifeTires #CircularEconomy #USTMA4ELT
How Rubber-Modified Asphalt Delivers Cost-Savings and Longer Lasting Sustainable Roads and Pavements
November 20, 2025 | 2 pm ET
Discover the path toward sustainable and high-performing roads with rubber-modified asphalt (RMA), a cutting-edge technology that transforms end-of-life tires into valuable infrastructure solutions. This webinar explores RMA’s current applications, performance data, and collaborative opportunities to accelerate adoption across the United States.
What You’ll Learn:
• Latest research findings and recommendations from the new RMA State of Knowledge Report (SOK), including future research needs and knowledge gaps
• Documented performance, environmental and economic benefits of RMA from real-world applications
• How RMA contributes to the circular economy by repurposing end-of-life tires
• Collaborative and practical pathways for communities, government agencies and the tire industry to expand RMA implementation
The conversation continues online with hashtags:
#RubberModifiedAsphalt #TireRecycling #EndofLifeTires #SustainableRoads #CircularEconomy #USTMA4ELT
Using RMA to Advance Sustainability and Durability in Roadways in the Midwest
January 14, 2026 | 2 pm ET
Rubber-Modified Asphalt (RMA) is gaining momentum across key Midwest states through successful pilot projects and evolving state specifications. This webinar showcases real-world results from Michigan, Ohio, and Indiana, demonstrating how strategic industry-government collaboration is advancing sustainability and durability in roadway infrastructure while maximizing recycled tire utilization.
What You’ll Learn:
• Current status of RMA specifications, pilot initiatives and adoption trends within these three states
• Economic and performance impacts of RMA in regional projects, supported by local case studies
• Key policy drivers, barriers and pathways for integrating RMA into state and municipal infrastructure projects
• Environmental benefits and recycling impact data of RMA specific to Ohio, Indiana, and Michigan
The conversation continues online with hashtags:
#RubberModifiedAsphalt #EndofLifeTires #MidwestSustainability #RecycledRoads #USTMA4ELT
Strategies for RMA Adoption in Southern States: Cost-Saving High-Performance Infrastructure Solutions
January 28, 2026 | 2 pm ET
States across the South are increasingly implementing RMA policies and projects to boost pavement sustainability and performance. This webinar examines successful collaborative approaches in South Carolina, Georgia, Kentucky and Tennessee, highlighting real-world results and cost-effective, high-performance infrastructure solutions.
What You’ll Learn:
• The current landscape of RMA specifications, projects and successful implementations across SC, GA, KY and TN
• Economic and performance impacts of RMA in regional projects, supported by local case studies/success stories
• Key policy drivers, barriers and pathways for integrating RMA into state and municipal infrastructure projects and strategies for scaling RMA at a federal level
• Environmental benefits and recycling metrics of RMA demonstrating circular economy impact.
The conversation continues online with hashtags:
#RubberModifiedAsphalt #EndofLifeTires #CircularEconomy #USTMA4ELT
Funding the Future: Grant Opportunities to Scale End-of-Life Tire Markets
February 24, 2026 | 2 pm ET
Federal and state grant funding drives advancement in tire recycling and end-use market development for tire-derived aggregate (TDA), rubber-modified asphalt (RMA), and molded and extruded products. This webinar explains the landscape for grant opportunities, how funding mechanisms operate, and why targeted investment is crucial for building sustainable infrastructure. Discover how grants foster innovation, public/private partnerships and circular economy solutions that turn ELTs into valuable resources.
What You’ll Learn:
• How federal and state grant programs support tire recycling and the growth of end-use markets
• The application process and eligibility criteria for securing grant funding in tire recycling projects (use state examples as well)
• Case studies of successful grant-funded and their measurable impacts
• Strategic considerations for maximizing the impact of grant dollars through collaboration, scalability and long-term sustainability
The conversation continues online with hashtags:
#EndofLifeTires #TireRecycling #InfrastructureFunding #SustainableInvestment #GreenInfrastructure #USTMA4ELT
Past Webinars:
Building Better Infrastructure: How Tire-Derived Aggregate Transforms Waste into Civil Engineering Solutions
September 23, 2025 | 2 pm ET
Tire Derived Aggregate (TDA) is proving its value as a high-performing material for civil and environmental engineering projects across multiple states. With growing adoption nationwide, TDA is ready to scale as a sustainable infrastructure solution. This webinar explores the latest research and State of Knowledge Report on TDA, followed with paneling discussion highlighting opportunities for industry-government collaboration to expand TDA markets.
What You’ll Learn:
• Key findings from the 2025 TDA State of Knowledge (SOK) Report
• Current science on TDA’s engineering and environmental performance
• TDA application success stories from several states
• Performance benefits of TDA compared to traditional materials
• How industry and government can work together to scale TDA adoption
Host John Sheerin will sit down with SOK author Dr. Hany El Naggar of Dalhousie University and partners from California, Minnesota and Ohio to explore how collaborative efforts are advancing the tire industry’s vision of 100% circularity for end-of-life tires through proven TDA applications.
The conversation continues online with hashtags:
#TireDerivedAggregates #TireRecycling #Sustainability #Recycling #CircularEconomy #USTMA4ELT
More resources on this topic
Fast Facts: Tire Derived Aggregate (TDA)
Video: Woodbury Project TDA for Stormwater Management
Publications: TDA Reports at CalRecycle and Training Videos
Photos: Photos TDA Application Examples